You can see it in the smiles on the faces of villagers in Ban Nam Jing, two hours outside of Vientiane the capital of Lao PDR. People's lives are improving. In this village of 158 households incomes have increased thanks in part to the 'Power to the People' (P2P) project supported by the World Bank. The program targets the poor, especially female heads of household, with subsidies to pay for electrical connections.
The villagers I met say initially only wealthier families could pay to be connected. Poorer families were left behind unable to afford the cost with their incomes from producing rice, cassava and rubber. Now with lights at night they are also producing handicrafts and textiles to boost their incomes. There are other benefits, with refrigeration people say they can keep food longer, before it used to rot and they would have to eat it quickly. In addition, their children can now study at night and they have TV for entertainment and to learn more about the rest of the world.