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How a parking project in Bhutan contributes to Gross National Happiness

Adele Paris's picture
Photo by Flickr user Khaled Monsoor

In Bhutan, the only country that measures success on a scale of Gross National Happiness (GNH), government officials actively research ways to make residents’ lives happier. So when it became apparent that the growing number of vehicles in Thimphu, the capital city, was increasing traffic congestion and causing intense frustration among locals, the authorities started looking for a solution to restore contentment among its citizens.

Why we were happy when our bosses raised employee parking rates... Or how parking requirements drive modal choice

Shomik Mehndiratta's picture
Follow the authors on Twitter: @shomik_raj and @canaless
 
Recently, as part of a broader cost cutting initiative, World Bank management decided to do away with a long standing policy of subsidizing parking for its employees. Those of us who work on the Bank’s transport projects and help cities develop more sustainable mobility systems saw this is as a welcome development… losing some friends in the process. 
 
This personal example, along with a recently completed pilot we conducted on corporate mobility programs, inspired us to share some insights on the dramatic role parking-related regulations and incentives can play in influencing the decisions made by all stakeholders with regard to modal choice –whether it be private developers, property managers, employers or employees: