Fact #1: One in six people still defecate in the open.
Fact #2: Most of them are not entirely convinced that a toilet does any good.
Fact #3: Many of the recent toilet adopters still like to go in the open.
I don’t mean to be alarmist, but these signal a need for a shift in thinking about the complex problem of addressing behaviour change with respect to toilet adoption.
Happy belated 1st World Toilet Day! The newly designated UN day embodies the enormous development challenge of providing safe toilets to all. More than 2.5 billion people still don’t have access to adequate sanitation and 1 billion defecate in the open. It brings into sharp focus the need to foster innovation and dialogue on sanitation, especially given our straggler status on the sanitation MDG. From enhancing water management to ending open defecation, the wide ambit of influencing policy and behavior change can seem daunting at times.