Imagine that after an animated discussion on nutrition, a film star commits: 'From now on, in all my movies, I will dedicate 5 minutes to the issue of malnutrition and build awareness about prevention.' or
The mayor pledges: 'I will organize awareness camps on malnutrition in all the wards of my city and will try to involve everybody.' or
A Member of Parliament promises: 'Malnutrition free villages will be created in 21 impoverished hamlets. If more money is required, we will provide it from our funds.' or
An editor undertakes: 'Every week we will provide space for the views of experts on malnutrition.' or
The University Vice Chancellor vows: 'We will start a course on health and nutrition in our university, so that we have enough trained people to deal with this problem in India.' or
An industry representative pledges: 'We will adopt 10 malnourished children every year and see to their health care, education, and other day to day requirements.'
Well, these and many more such commitments were publicly made in 21 high-malnutrition districts of Uttar Pradesh and Bihar – two states in India where the levels of malnutrition are alarming.