Syndicate content

Scaling-Up

What’s the Secret Sauce for Scaling Up?

Myra Valenzuela's picture

How can one go to scale? This is the continuous challenge that confronts all successful social entrepreneurs. For Grupo EOZ in Mexico, there were a few key elements behind their answer: a combination of funding, partnerships and publicity, much of it due to its participation in a national TV competition called Iniciativa México.

From August to November 2010, 50 finalists from a pool of 47,000 initial applicants were featured weekly on the national TV competition.