Information and Communication Technologies

A  revealing interview at DM2009 was the one of Ian Noble, a top World Bank expert on climate change, and member of the World Development Report 2010: Development and Climate Change team who was also a DM2009 juror.  Noble was questioned by Habiba Gitay, Senior Environmental Specialist at the World Bank Institute, about the big development projects that the World Bank has traditionally fostered and financed and the micro-sized, early-stage or seed projects (up to $200,000 in value) that are part of the Development Marketplace competitions. Noble's answers underscored how the Bank, in responding to the destructive impacts of climate change on the people and natural resources of developing countries, is increasingly thinking small about adaptation projects.

"Ultimately, adaptation is going to be carried out by individual people, households, small communities," Noble answered.  "So one of the challenges of the World Bank is to shift out-sourcing to that level.  This is a huge, rich body of information flowing into the World Bank from Development Marketplace, especially in the case of this [competition].  With the tension between community-based adaptation and adaptation funding at the national level, a bridge has to be built [between the two]."

Aleem Walji is the new Innovation Practice Manager at the World Bank Institute, which includes the secretariat for the Development Marketplace consortium and other innovation platforms.  He is former Head of Global Development Initiatives at Google.  The peripatetic Walji sat down for this mini-interview as DM2009 was winding up:

Q. Development Marketplace stresses innovation, both in projects it seeks and how they're evaluated.  Why is innovation so important?

A. The need for solutions, and fast, is urgent.  Business as usual is simply not sufficient.  We’ve got to look at new ways of doing things -- things that have worked in one part of the world that may work in another part of the world, or are entirely new.  We put out a call to the world, particularly the developing world, to say what are your ideas, what are you doing, what can you do? How can we support you, adapting to a rapidly changing climate? This competition was to shine a light on those ideas.

Q.  We hear a lot about scale.  What does it really mean?

A. Scale is a term often used and misused.  When I think about scale I think about a pathway to reach the maximum number of people possible.  It doesn’t necessarily mean an organization has to become extremely large for an idea to scale.  It could mean that an idea is adopted by a small organization but relevant and replicated by other groups in other parts of the world. When I think of the Development Marketplace, we want to get to the point where we can connect early-stage ideas to the people, money, and partners who can help see ideas through to execution and grow them to their optimal levels. 

Q. What factors are important for success? 

A. In many ways we’re really betting on leadership, we’re betting on people who we think are going to deliver an outcome, and are going to be flexible enough to adapt to changing circumstances.  The projects will change, they will adapt, they will grow.  What we’re really talking about is how do we position our winners to be able to benefit from our support, then really leverage it, along with partners.  We want to be connectors in an ecosystem.  We want to be connectors in a cycle of growth and scale.

Q.  Most of the DM2009 projects came from NGOs and academic institutions.  There weren’t very many from entrepreneurs...

A.  This is a little bit of concern to me.  When you look at the viability of any project it has to have a pathway to sustainability, and commercialization is one pathway. When there are ideas that can be commercialized and have revenue models that can be sustained, that is a very positive sign.  For those that don’t, there have to be other paths to viability like public-private partnerships for example.  For those that don’t have one or the other, I worry how they will sustain themselves.  That's where partnerships becomes key and our role in creating an "enabling ecosystem" of seed funders, debt financiers, equity players, and capacity builders is very important.
 

The logistics for DM2009 were an intimidating challenge.  They involved a nearly five-day production where people, equipment, and props had to smoothly mesh for a combination program and event that would leave the finalists not only better prepared to develop their projects but also happy and content, even if they weren't in the winners' circle.  One of the leaders in putting all the pieces together was Vanya Candia of the World Bank Institute.  Here's how she confronted the challenge (with Spanish translation):

Los 5  días del evento de la Feria del Desarrollo requirió 10 meses de planificación La coordinación logística de la Feria del Desarrollo implica varios desafíos para los organizadores, se debe coordinar de manera exacta que la gente, el equipo y la utilería estén en el lugar apropiado en el momento apropiado con el fin de producir un buen evento, ayudar a los finalistas a desarrollar una buena presentación de sus proyectos y  lograr  una grata experiencia para ellos aunque no logren ser  ganadores. La persona responsable de unir estas piezas en términos de logística fue Vanya Candia del Instituto del Banco Mundial.   Preguntamos a Vanya como ella logro confrontar estos desafíos (incluimos traducción al Español):

Q.  When did you begin planning DM2009?
P. Cuando se comenzó con la planificación del DM2009?

A.   About 10 months ago.
R. Comenzamos con la planificación como hace 10 meses atrás.
 
Q. What were the major challenges, and how did you solve them?
P. Cuáles fueron los mayores retos y como los solucionaron?

A. This year it was a challenge to coordinate the interpretation services for several finalists from indigenous communities.  Another challenge was to define which device to use for promoting social media as a tool for engaging stakeholders. After researching and analyzing, we decided to go with Flip cams that are affordable and very easy to use. Let me tell you about another example of challenges in terms of logistics. At the end of the first day when all booths were set up we realized that the ones located under the Atrium balcony didn't have enough light in the afternoon so we had to find a solution, after coordinating with GSD [General Services Department of the World Bank], we managed to place light bulbs in each booth.

Nnaemeka Chidiebere Ikegwuonu of Nigera was one of the 26 winners at DM2009 with a project that would create a radio drama aimed at educating small farmers on how how to better manage the risk of growing crops in extreme weather that swings from storms to droughts.

While accepting congratulations, Ikegwuonu said, "There is a saying in our local Igbo language, 'To whom much is given, much is expected.'  Thanks to this award, within 18 months, small farmers living in southeastern Nigeria will mitigate and adapt to climate change by integrating local knowledge and external technology."

Through a network of 15 radio stations, the series will be able to reach a potential audience of 15 million in southeastern Nigeria.  Listener clubs will be able to broadcast feedback through solar-powered radios.