Young Egyptians have an amazing potential that is not yet being utilized. We have a well-established business sector, but with the establishment and success comes an aversion to trying new things. To innovating. While the business sector has made incredible impact on my country, there are still gaps. Gaps in jobs and gaps in services that would allow our most marginalized citizens to escape poverty. This is where entrepreneurs, especially young ones, can help.
As urban India strives to emerge as the next superpower, rural India continues to suffer in the absence of access to adequate health and hygiene facilities.
Hygiene and health go hand-in-hand. Maintaining proper hygiene is indispensible for maintaining good health and this holds true for women undergoing menstruation. Although menstruation is a natural process, there are several misconceptions and practices, which sometimes results in adverse health outcomes. In India, the problem is much more prevalent and accentuated in rural parts of the country. Lack of awareness and the stigma around menstruation causes women to refrain from seeking medical advice. Serious infections are often left untreated. Women across our country are forced into silence, and thus, into unhealthy behaviors.
In order to create the necessary behavior change needed to ensure healthy menstruation practices we strictly do not touch the myths and taboos connected with menstruation. Given that many of these taboos are connected to local cultures and religions, addressing these taboos would create a barrier to open discussion as target communities could feel under attack. Forming a positive discussion around how menstruation is normal, can be clean, and providing multiple options for sanitary pads for these women is far more impactful than shame.