The World Bank - Working for a world free of poverty

Views menu

Syndicate content
The intersection of the web and the World Bank.

About us

About us

Inside the Web is a blog exploring the intersection of the web, international development, and the World Bank, written by Bank staff that work on online strategy, editorial, content, governance, and technology.

wfp

YouTube and World Food Programme work to raise "A Billion for a Billion"

Submitted by Livia Barton on Wed, 10/21/2009 - 14:19
See video

Last Friday, on World Food Day, YouTube featured this video from the World Food Programme on its home page. 

The Goal: To get the online billion to help feed the billion hungry people in the world.

The Results: Donations through the video helped to give school lunch to close to 140,000 children. And the donations are still coming in.

WFP is so thrilled with efforts of the online billion that their Executive Director Josette Sheeran recorded this special thank you message to the YouTube community.

Pierre Guillaume Wielezynski, WFP's Head of Online Communications, commented that "It is heartening to see the YouTube community step up and help. We often forget about the billion people who go to bed hungry. If every web user does a little, we can achieve a lot."