Today the World Bank unveils a new home page  as a preliminary step in a broader, site-wide redesign, which we’ll begin rolling out at the end of 2010.
We’ve revamped the page to align with the Bank’s new web content strategy and in response to extensive user feedback. Our objectives for the new site are to:
Provide premier development content. Present the latest news, results, project information, data, documents, and reports from across our global organization, in the spirit of openness, mutual learning and knowledge-sharing.
Improve access to information. Offer our online audience open access to all of Bank data, research and tools, through regularly updated content, mobile devices, e-mail alerts, social media and other venues as they emerge. Provide relevant, localized multilingual content to non-English speaking audiences.
Embrace an open exchange of content and ideas. Engage with colleagues, clients, and partners through online dialogue on development issues—initiating conversations and gaining insight that may serve as valuable input to the Bank’s work. Invite users to make use of social media tools, including blogs, Twitter and Facebook, and respond to discussions as they occur.
We’ve designed the home page to embrace these principles and offer a visually compelling entry point into the Bank’s site. Consider it a preview of more to come!
In the meantime, tell us what you think. We’d love to hear from you.
- web