The Reading List: May 8

Every day, there are a ton of really great articles and posts on the web that pique our interest here at the Web Program Office. We've decided to start a delicious.com account to keep a track of a few of them that we'd like to share.

Every Friday, I'm going to try and post a selection of the links from our delicious.com account so you can get a quick snapshot of what we're reading this week. Here goes:

• Social Media: The Five-Year Forecast
  Forrester's Jeremiah Owyang explains how we're moving from an era of social functionality to an era of social colonization and towards an era of social context.
• Creative application contests: Engaging developers in the public sphere
  With the success of Apps for America and Apps for Democracy, it looks like an excellent way to engage developers is to host contests.
• Reinventing the Book in the Age of the Web
  Tim O'Reilly and his O'Reilly media empire are reimagining the way they look at publishing books, and providing some insight into their thought process.
• Internet Users in Developing Countries Drag on Sites’ Profits
  The New York Times reports that companies like Veoh are restricting access to their videos in the developing world because they aren't making enough money to justify the amount of use.
• Open Source: The Only Viable Business Model
  Michael Tiemann, Vice President, Open Source Affairs at Red Hat, argues that the open source model is the only business model that can work to foster creation and "exonovation" and new thinking.

Have any links you want to share with us? Add them to your delicious.com account and tag them for:extweb.