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Agribusiness

To farm, or Not to farm? Changing the youth’s mindset is the answer

Mercy Melody Kayodi's picture



Let me answer it this way: If you are a youth, you are damned if you farm, and you will be equally damned if you don’t. Farming as an option is very key to enabling the continuous production of food to meet our consumption demand. We are in an era where we have to attract the young people to join food production, since majority of them think it is dirty work. Interacting with young farmers has only left me understanding that, besides the lack of mechanisation, we lack the best farming practices that would otherwise increase our earnings.

If Eating is “Cool” then Farming must be “Cool” too

Willfred Iyamuremye's picture
Also available in: Français
If Eating is “Cool” then Farming must be “Cool” too


Most youths’ perception of agriculture and agribusiness reflects the image of a dirty, exhausted poor farmer carrying a rusty hoe on puffy, tired shoulders somewhere on the outskirts of modernity.