The International Chamber of Commerce and the United Nations Development Programme announced the ten winners of the World Business and Development Awards last Wednesday (Hat tip: Business Fights Poverty). The companies demonstrated "clear linkages between their core business practices and the contribution they make to achieving the MDGs." You can read more about the winners here. I think my favorite has to be ZMQ Software Systems:
On World AIDS Day, 1 December 2005, under the banner“ Freedom HIV/AIDS”, ZMQ released four mobile games on HIV/AIDS awareness to reach out to millions of people. It was a pioneering initiative to create awareness of HIV/AIDS within grass-root communities. The objective was to make use of the latest mobile technology to help
combat a serious disease. In the span of 15 months, the four games reached 42
million people in India, with a download of 10.3 million game sessions.
On the ZMQ website, you can shoot the HIV, save your village, or take a quiz with Mandela.
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