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Campaign Art: Smartphone App fighting hunger one tap at a time

Darejani Markozashvili's picture
People, Spaces, Deliberation bloggers present exceptional campaign art from all over the world. These examples are meant to inspire.

How can Information and Communication Technologies (ICTs) help solve the world’s toughest humanitarian challenges? Increasingly, more and more humanitarian agencies are realizing the potential of ICTs in reaching their overall mission. Drones delivering food and water, robots, off-grid power, wearables, mobile applications and artificial intelligence, all offer an enormous potential for solving world’s pressing issues.  

One of the examples of utilizing technology for humanitarian assistance is the introduction of the innovative smartphone app called SharetheMeal, that fights hunger one meal at a time. Introduced in 2015 by the World Food Programme (WFP), the world’s largest humanitarian organization fighting hunger, ShareTheMeal is a free smartphone app that allows iOS and Android users to donate $0.50 cents, enough to provide a child with vital nutrition for a day. This is a quick and easy way to help whenever you like. So far over 12 million meals have been shared.
 
How can you change the world with just US $ 0.50?

Source: ShareTheMeal.org

With an estimated 2 billion smartphone users in the world, this innovative funding approach is aimed at a new generation of donors who are increasingly connected online.
Have you used this app? What are some other technological tools used by humanitarian agencies? Let us know in the comment section below.   
 
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