Moving from California to Washington DC, I did not expect to find revolution; but I have. Fellow city-dwellers are overthrowing old models of consumption (through which their cities became extractors and importers of natural resources and exporters of waste products) by simply changing their habits. One by one, urban citizens are choosing collaborative consumption instead, to save money, resources, and time.
Though sharing is not new – in fact, historically, people lived and consumed resources in groups – it is an innovation in the modern city. A diverse set of sharing mechanisms has sprouted – for-profit, non-profit, informal, and formal – many of which use the web to match supply and demand.
Instead of purchasing cars, consumers are using car-sharing companies (like Zipcar), which allow them to rent vehicles by the hour, or stopping by to get a ride from the Casual Carpool in San Francisco or the Slug Line in Washington DC, two informal, citizen-organized carpool sites that match car-free commuters with drivers looking to enter High Occupancy Vehicle (HOV) lanes and save on toll fares.