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5 Tips on Starting a Social Movement

Jim Yong Kim's picture
Also available in: العربية

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At the World Bank Group, we want to help create a social movement to end poverty and to enhance shared prosperity. But how do you do that? More broadly, how do you start any social movement?

It's not easy. The world is littered with failed attempts. The roadblocks are numerous - including skeptics casting doubt, saying the task is impossible and that others have tried and failed. Why spend time on a futile endeavor? Even if Albert Camus thought he was happy, Sisyphus never did get the boulder to the top of the mountain.

But in nearly three decades of working to fight poverty, I have come to conclude that optimism in the face of seemingly intractable problems is a choice. If your cause is just and you are working in an institution with the means to truly make a difference in the lives of the poor, optimism of the spirit is a moral responsibility.