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The 8th World Water Forum was held in Brazil a few days ago. What's ironic is that the more than nine thousand of us attending this Forum were discussing water-related issues in a city of three million grappling with a severe water shortage. After checking in at my hotel, the first thing I found in my room was a notice from the Government informing guests of this crisis and recommending ways to reduce water use. We recently learned of the predicament in Cape Town, South Africa, which was on the verge of running out of this essential liquid—a plight facing many cities around the world.