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Shakira brings hope for kids in Latin America (and some glamour to the World Bank...)

Saadia Iqbal's picture

In a place full of economists and other nerdy types, glamour is hard to come by. That's right, I'm talking about the World Bank (with the exception of the Youthink! team, of course).

So, it was pretty exciting when pop superstar Shakira visited the other day.

Even more exciting, though, is the project that Shakira came to launch: a $300 million partnership with the World Bank to invest in children in the Latin America and Caribbean region.

This type of program is known as Early Childhood Development (ECD). ECD programs aim to provide children with adequate nutrition, healthcare and stimulating environments from the moment of conception up to the age of six, because this period in a child's development is crucial for achieving his or her full potential. According to the World Bank, 9 million children under five suffer from chronic malnutrition, and 22 million lack access to early basic care in the region.

In this video, Carlos Molina, Regional Web Editor for Latin America and the Caribbean at the World Bank, chats with Shakira about why she is so passionate about investing in children and what makes her stay so optimistic.