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Summer Institute in Communication and Governance Reform

Now Accepting Applications!! The 2017 World Bank - Annenberg Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment

Darejani Markozashvili's picture

Instituting reforms is challenging. The changing environment of politics, the conflicting interests of multiple stakeholders, and contrary public opinions can all become obstacles to the success of a reform agenda.
 
So how can leaders and change agents create successful and sustainable reforms?

What is the role of strategic communication in planning, implementing and evaluating a reform? Join us for the 2017 World Bank - Annenberg Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment to find answers to these important questions.
 
The seventh annual Summer Institute will be held at the University of Southern California in Los Angeles, June 5 - June 16, 2017. During the 10-day program, participants will learn the most recent advances in communication and proven techniques in reform implementation. Participants will develop the skills required to bring about real change, leading to development results. Leaders will also connect with a global network of development professionals working on initiatives in the public, private and non-profit sectors.

10 reasons to apply for World Bank-Annenberg Summer Institute

Roxanne Bauer's picture

How can professionals looking to lead reform initiatives find the best way forward?

They can start at the World Bank-Annenberg Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment, held at the University of Southern California in Los Angeles, May from 23- June 3, 2016.

The course is designed for leaders, strategists and advisors who want to strengthen the critical competencies necessary to support change agents and reform initiatives in developing countries.  

If this sounds like you, but you need a little nudge, check out these 10 reasons why attending ​the Summer Institute is a good decision​.

Apply Today! Summer Institute 2016 - Reform Communication: Leadership, Strategy and Stakeholder Alignment

Roxanne Bauer's picture

Those working on reforms- whether they involve energy subsidies or education stipends- know that implementing change can be difficult.  Government ministries often disagree on policy, the private sector may resist changes to their operating environment, and the public may be wary of any policy that increases their financial or social burden.  So how can leaders and strategists increase the likelihood they will be successful at achieving sustainable reforms?
 
Communication is usually at the center of any successful reform initiative. It rallies technical experts, builds support within government and the private sector, and educates the public on the importance and meaning of a reform.  Indeed, successful implementation of policy reforms depends significantly on non-technical, real-world issues that relate to people and politics. 

The 2016 Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment was developed with this in mind.  During this 10-day program, held at the University of Southern California in Los Angeles, May from 23- June 3, 2016, participants will learn the most recent advances in communication and proven techniques in reform implementation.

We encourage interested applicants to apply today- the first early registration discount ends this Friday, January 29, 2016.

World Bank-Annenberg Summer Institute

Now Accepting Applications! Summer Institute 2016 - Reform Communication: Leadership, Strategy and Stakeholder Alignment

Roxanne Bauer's picture

WB-Annenberg Summer Institute group exerciseInstituting reforms can be tricky business. The push and pull of politics, the power of vested interests, varying degrees of institutional capacity for implementation, and contrary public opinion can all make the success of a reform agenda tenuous. 
 
So how can leaders and strategists increase the likelihood they will be successful at achieving sustainable reforms? The 2016 Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment was developed on the premise that successful implementation of policy reforms depends significantly on non-technical, real-world issues that relate to people and politics; and communication, when done right, may be the key to converting reform objectives into achievements.
 
During the 10-day program, held at the University of Southern California in Los Angeles, May 23- June 3, 2016, participants will learn the most recent advances in communication and proven techniques in reform implementation. Participants will develop the skills required to bring about real change, leading to development results.

Deadline Extended! Apply now for Summer Institute 2015 - Reform Communication: Leadership, Strategy and Stakeholder Alignment

Roxanne Bauer's picture

Were you thinking about applying for the World Bank- Annenberg Summer Institute course on Reform Communication but missed the deadline? Maybe you were swept up by the joy of the holiday season, perhaps you were temporarily out of the office, or maybe you had to check your summer calendar. 
 
Fear not, because the deadline has been extended!
 
The Summer Institute will be held at the University of Southern California in Los Angeles, June 1 - June 12, 2015

The course is designed and led by World Bank Group's External and Corporate Relations (ECR), Operational Communications unit, the World Bank’s Leadership, Learning, and Innovation Group (LLI), the Annenberg School for Communication at the University of Pennsylvania, and the Annenberg School for Communication and Journalism at the University of Southern California.

During the 10-day program, participants will learn the most recent advances in communication and proven techniques in reform implementation. Participants will develop the skills required to bring about real change, leading to development results.

Now Accepting Applications! Summer Institute 2015 - Reform Communication: Leadership, Strategy and Stakeholder Alignment

Roxanne Bauer's picture

How can leaders and change agents be more successful at achieving sustainable reforms? Can the strategic use of communication increase the likelihood of success? If so, what types of communication strategies are the most effective?

While few would dispute the important role of communication in building support among key stakeholders in the pursuit of reforms, many are unsure of exactly how to go about creating and launching a communication campaign for reform.

This is one impetus behind the 2015 Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment, designed and led by World Bank Group's External and Corporate Relations (ECR), Operational Communications unit, the World Bank’s Leadership, Learning, and Innovation Group (LLI), the Annenberg School for Communication at the University of Pennsylvania, and the Annenberg School for Communication and Journalism at the University of Southern California.

The Summer Institute will be held at the University of Southern California in Los Angeles, June 1 - June 12, 2015

Now Accepting Applications! The Summer Institute 2014 -- Reform Communication: Leadership, Strategy and Stakeholder Alignment

Shamiela Mir's picture

The World Bank Institute's Leadership Practice, the World Bank Group's External and Corporate Relations, Operational Communications Department, the Annenberg School for Communication at the University of Pennsylvania, and the Annenberg School for Communication and Journalism at the University of Southern California are pleased to announce the 2014 Summer Institute in Reform Communication: Leadership, Strategy and Stakeholder Alignment. The course is designed for leaders, strategists and advisors who want to strengthen the critical competencies necessary to support change agents and reform leaders in developing countries.

The People Who Can Connect the Dots – Graduates of 2013 Summer Institute

Shamiela Mir's picture

The Third Summer Institute in Communication and Governance Reform came to a close on June 7, 2013. The participants completed a very intense yet extremely enriching two weeks of learning from world-class researchers and thinkers in strategic communication in a close-knit setting.

As mentioned in my previous blog, the program was developed with an understanding that successful implementation of policy reforms requires behavior change which can only be induced when non-technical, real life issues that relate to people and politics are treated as priority along with technical issues.  Human behavior is at the core of why things happen the way they do, whether we are talking about why some people smoke, or why some politicians implement policies that are detrimental to their country.

The 3rd Summer Institute on Communication and Governance Kicks Off!

Shamiela Mir's picture

The 3rd Summer Institute kicked off on Tuesday, May 27 2013 with participants from over ten countries with diverse professional backgrounds, ranging from government, multilateral agencies and NGOs. Despite arriving from far away countries and some in the wee hours of the night, participants were fully engaged, ready to learn and contributed to lively discussions. 

The Summer Institute is being offered at the Annenberg School for Communication and Journalism at University of Southern California in partnership with the Annenberg School for Communication at University of Pennsylvania, the World Bank Institute’s Leadership and Governance Practice, and the World Bank’s External Affairs Operational Communications. The course primarily targets advisers in the public sector, civil society, senior development professionals and seasoned communication specialists who want to expand their network and strengthen critical competencies to provide implementation support to change agents and reform leaders in developing countries.

Implementing Governance Reform for Development Results: the 2013 Summer Institute is Now Accepting Applications

Johanna Martinsson's picture

The World Bank Institute's Leadership and Governance Practice, the World Bank's External Affairs Operational Communications Department, the Annenberg School for Communication at the University of Pennsylvania, and the Annenberg School for Communication and Journalism at the University of Southern California are pleased to announce the 2013 Summer Institute in Communication and Governance Reform

The course is primarily designed for strategists and advisers in the public sector and civil society, senior development professionals, and seasoned communication specialists who want to strengthen critical competencies in providing implementation support to change agents and reform leaders in developing countries.

The 9.5-day course will be held at the University of Southern California in Los Angeles, May 28 - June 7, 2013. It will equip participants with knowledge about the most recent advances in communication and proven techniques in reform implementation. Participants will develop core competencies essential to bringing about real change, leading to development results in a wide range of sectors. 

Participants will acquire critical skills in five key areas:


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