From the e-commerce site Taobao.com to the social media app WeChat, China has drawn global attention to its digital platform economy. A third of the top-200 digital platforms were born in China according to the Global Platform Survey 2016. They are also growing fast. A 2017 report published by Ali Research shows that the digital platform sector contributes to 10.5% of China’s GDP.
We have been living with digital platforms for about a decade now and their impact on changing how we work is beginning to make itself felt. Even so, it merits much greater attention and investigation, but until now the spotlight has been trained firmly on robots and automation.