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Thanks so much for your very interesting views, Mike. I have had a pretty simple question from very long now, but haven't really found a good answer (which may feed as food for thought for your #10): given the fact that all public/national/state textbook "R&D" is funded by public money, why aren't these books free of copyright and re-mix and re-use restrictions (in countries where are free)? Making them "free" is not very useful if innovation is to be encouraged. I say this from first hand experience - I am a part of a startup called OpenCurriculum for which this change can open several doors of opportunity and value creation. In my opinion, this is handicapping individuals and orgs in the ed space to leverage existing work and do amazing things without reinventing the wheel. On the note of the death of textbooks - I am yet to see a good argument on why it may happen even as far as in the next 10 years. Penetration of new technologies in developing regions (not countries, particularly) has always ended up taking longer than the predictions by silicon valley CEOs, and there is no reason why we shouldn't question the maturity of the eReader markets. Varun