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BBC Media Action

Governance and accountability: What role for media?

BBC Media Action's picture
Politics is made of people. We need to be able to question our leaders so that we can hold them to account. How can media play a role in helping people improve governance and accountability? Follow the discussion below to find out!
 


Our panel
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Angela Githitho-Muriithi, Country Director, Kenya, BBC Media Action
- Duncan Green, Senior Strategic Advisor, Oxfam GB
- Luis-Felipe Lopez-Calva, Co-Director, World Development Report 2017, World Bank
- Stephen King, Partner, Omidyar Network
- Thomas Hughes, Executive Director, Article 19+

The discussion was chaired by the BBC's Ritula Shah+
 

How can media inspire accountability and political participation? Findings from massive BBC programme

Duncan Green's picture

bbc media action logoA recurring pattern: I get invited to join a conversation with a bunch of specialists on a particular issue (eg market systems). Cue panic and some quick skim-reading of background papers, driven by the familiar fear of finally being exposed as a total fraud (some of us spend all our lives waiting for the tap on the shoulder). Then a really interesting conversation. Relief!

Last week it was the role of the media in governance, a conversation at the "Ministry of Truth" BBC, organized by the excellent BBC Media Action, the BBC’s international development charity. Recording here.

What emerged was a picture of increasing churn and fragmentation – a media and information ecosystem that is casting off vestiges of linearity (a few big newspapers and one or two big TV and radio stations) and becoming far more complex (social media, online, local radio, ever more channels of everything).
 

Skiing in Afghanistan

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Afghanistan’s Bamyan province is best known for its ancient statues of Buddha, destroyed 15 years ago by the Taliban government. Today, its relative security and freezing winters are aiding the growth of a fledgling skiing industry. Mukhtar Yadgar explains how a radio station is helping local people discuss its potential for growth.

Ilyas Tahiri, a Radio Bamyan presenter, skiing.

A five minute drive from the site where the ancient Buddhas of Bamyan once stood, a radio mast sprouts from the ground. It belongs to Radio Bamyan, a local radio station in one of Afghanistan’s most mountainous regions. It’s summer now and wisps of brown dust rise up with the heat, yet in the winter months, Radio Bamyan’s roof is covered with snow.

Bamyan’s frosty winter weather, steep slopes and relative security have popularised skiing in the province. However, there are no ski-lifts, no chalets and certainly no après-ski. In the absence of sporting infrastructure, it was recently announced that two skiers from Bamyan will be representing Afghanistan at the 2018 Pyeongchang‎ Winter Olympics in South Korea.

Bamyan is also the venue for the annual Afghan Ski Challenge – which counts ‘no weapons allowed’ amongst its rules. Yet despite these successes suggesting a potential new ski-tourism destination, most of the local population, a relatively poor community, has had little opportunity to discuss what the growth of the skiing industry would mean for them.

Meaty issues on the radio

BBC Media Action's picture

Ehizogie Ohiani, a Producer/Trainer for BBC Media Action in Nigeria, discusses how radio is raising awareness about the lack of hygiene amongst the butchers of Benue State, Nigeria.

A meal without meat is as good as no meal for most people in Benue State, North Central Nigeria. Considering its importance, one would expect that hygiene surrounding the preparation and sale of meat would be held in the same high esteem. This is not the case.

A murky mix of flies, blood, water, muddy walkways, sweaty bodies and smoke combine to make the abattoirs in the marketplaces of Benue State a perfect breeding ground for disease. Lack of adequate sanitation knowledge, lack of enforcement by market associations and insufficient supervision of animal slaughter by qualified veterinary officers conspire to create major health challenges for communities.

I was at Harvest FM, a local radio station in Benue State, to train producers. We were brainstorming ways we could use their popular early morning show “Good Morning Benue” to help serve the public interest. For the producers, an obvious choice was to discuss hygiene in abattoirs.

The programme explored a number of problems in the state’s local abattoirs: an absence of toilet and handwashing facilities and the practice of washing meat with untreated water sourced direct from the River Benue.

If you see it, you can be it

Rosie Parkyn's picture

Rosie Parkyn explores the opportunities and challenges online media presents in addressing the gender equality gap.

 School girls gathering around a computer If you see it, you can be it’ could have been the unofficial slogan of the International Development Cooperation meeting on Gender and Media, where I was invited to talk about the opportunities created by the internet and online media to counter gender stereotyping, or the assignment of particular characteristics and roles according to sex. This is a theme touched on by our Policy Briefing, Making Waves: Media’s Potential for Girls in the Global South.

Much has been said about the need to achieve better visibility for girls and women in the media if gender equality is to be realised. This year’s Global Media Monitoring Project reported that women make up only 24% of people heard, read about or seen in news reporting. That coverage is often characterised by gender bias and extensive stereotyping.

So could the onward expansion of digital spaces fast track the process of ensuring girls and women are seen in a diversity of roles? The short answer is yes of course, it has transformative potential. But there are significant caveats.

Humanitarian broadcasting in emergencies

Theo Hannides's picture

A recording of BBC Media Action’s ‘Milijuli Nepali’ (Together Nepal)It is several days after the earthquake in Nepal. A small group of Nepali women sit on the side of the road in a village in Dhading district, 26 kilometres from Kathmandu. In this village, many people lost their homes and several died in the earthquake.

The women are listening attentively to a radio programme, Milijuli Nepali meaning ‘Together Nepal’. After it finishes, one of the women starts asking the others questions: What did they think to the programme? Did they learn anything? What else would they like to hear to help them cope in the aftermath of the earthquake? The women start discussing some of the issues raised around shelter and hygiene, they like the creative ideas suggestions, particularly as they comes from a source they like and trust - the BBC.  They give the researcher their ideas for future programmes and she writes them down.

BBC Media Action’s ‘Milijuli Nepali’ (Together Nepal)

The potential of reforming state broadcasters in divided societies: Advancing an unfashionable argument

James Deane's picture

BBC Media Action's Director of Policy and Learning argues for an urgent rethinking of what is often considered a relic of the past - the state broadcaster - to encourage discussion, dialogue and understanding across communities in fragile states.

Young child listens on a mobile telephoneMost commentaries on 21st-century media focus on the impact of new technologies, social media and, above all, the increasing global ubiquity of mobile telephony. Such commentaries highlight how in many, if not most, societies, the majority of people are under the age of 30 and are reinventing how humanity communicates with itself. The focus is on innovation, on digital replacing analogue, on an old order of mass, vertical forms of communication being supplanted by horizontal, digitally enabled networks.

Speaking personally, I have advanced at one time or another all these tenets and continue (mostly) to do so. This blog, however, marks the publication of a set of BBC Media Action policy and research outputs I’ve commissioned which collectively advance some unfashionable arguments.

We focus particularly on the role of media in fragile and divided societies and especially on what can be done to support media that transcends, rather than exacerbates, divisions in society. We argue that, for all the innovation, dynamism and potential that exists, there are growing signs that publics are less and less trusting of the media that is available to them. Media environments appear more dynamic, interactive and complex, but much of media – both traditional and social – exists to advance particular agendas or interests in society rather than to serve a public. 21st-century fragmentation of media environments has often been accompanied by an associated fracturing of media often owned, controlled or heavily influenced by particular political, factional, ethnic or religious interests. Such fracturing often applies to both social and traditional media.