How crowdsourcing can improve food safety

own figures. And yet in many cases surveillance is limited, and there are few effective ways for a consumer to report a case of food poisoning.
New Technology Can Help
This is where we believe new technology solutions can make a significant contribution. In the large towns and cities of the pantropics the mobile phone now reigns supreme: This is what motivated us to found Iwaspoisoned.com and B2B service Dinesafe.org. We think the journey we embarked on - and the hurdles we faced - could provide interesting lessons to entrepreneurs and policy-makers who are eager to harness the power of data to fix age-old problems.