A motorcycle diary

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In the grand Pan-American Highway tradition, Salvador Carlucci is traveling by motorcycle from California to Argentina “to study the state of health care in Latin America”. His adventure begins in August, and he will chronicle it with (surprise!) a blog. Read his recent post about C.K. Prahalad’s “Bottom of the Pyramid” (BoP) philosophy. Carlucci ties the BoP theory to health care and provides an interesting example of a cataract surgery center in India inspired by McDonald’s. Also see Salvador's post on NextBillion.


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