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Write something to explain what you see in simple language, says Robert Frank:

Over the years, my students have posed and answered literally thousands of fascinating questions. My favorite was submitted by Jennifer Dulski, who asked, "Why do brides often spend thousands of dollars on wedding dresses they will never wear again, while grooms often rent cheap tuxedos, even though they will attend many formal social events in the future?"

The answer is here. I've been writing about economics for a few years now; I couldn't agree more, although I can't claim as much insight as Professor Frank's students. HT Marginal Revolution.

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