Which one to blame: caipirinhas or red tape?

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Caipirinha_2"If Bill Gates had started Microsoft in a garage in Brazil, it would still be in the garage," says Eduardo Giannetti da Fonseca in a recent article published by The Economist. The article points to the fact that Brazilian entrepreneurs are more risk-averse than the ones in Russia and China.

That's a no-brainer, for instance, according to the Doing Business 2008 (and for full disclosure, the authors are just down the hall from me) it takes an astonishing amount of effort to start a new business in Brazil: 152 days and 18 different procedures. Thus, absolving caipirinhas, soccer, or other Brazilian passions from any culpability. Whew!

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